UGC Marketing Blog
Guides on UGC pricing, creator marketplaces, AI UGC tools and running campaigns — from the team that verifies every platform price on CompareUGC.
UGC Actors: Hiring a Person vs Renting an AI Actor, Priced
Human UGC actors start at about $58 to $325 a video on marketplace price lists; AI actors rent from $14.99 to a reported $110 a month. What each buys.
UGC Deals: What an Offer Contains and Where to Find One
A UGC deal is a fee plus a license. The 7 terms inside every offer, read off real platform contracts, and the 4 routes deals come from.
UGC Rate Card: A Template Built on What Platforms Pay
A copyable UGC rate card with every line tied to a platform price or our calculator, from $50–$80 hook add-ons to +100% for perpetual paid ads.
How to Find UGC Creators (Without Overpaying)
Four routes to finding UGC creators, what each costs from verified platform pricing, the vetting questions that matter, and the rights clause to check.
UGC Pricing Benchmark: What 35 Platforms Actually Charge
Entry price, pricing model, and platform fee for all 35 UGC platforms we track, segmented by category, with the date each price was verified.
UGC Usage Rights: The Clause That Decides What You Bought
What 14 verified UGC platforms actually grant you, from automatic IP transfer to a review-only default, and the channel limits hiding inside full rights.