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All-in-one influencer and affiliate marketing platform with a 12M+ creator database

Price verified 2026-094.6(139)on G2Pricing model: Custom quote
Starting price
~$478/mo

(third-party reported; no public pricing)

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Upfluence is an all-in-one influencer marketing platform that lets brands discover creators, manage campaigns, generate affiliate promo codes, track sales, and pay creators globally from one system. It serves e-commerce brands, agencies, and enterprises running large-scale creator and affiliate programs, with native Shopify, WooCommerce, Magento, BigCommerce, and Amazon integrations. Its differentiators are deep e-commerce/sales attribution and Jaice, an agentic AI assistant that automates creator selection and outreach.

  1. Influencer discovery (12M+ creators)

    Search a database of 12+ million creators with filters for audience demographics, engagement quality, brand affinity, and content behavior.

  2. Jaice AI agent

    Agentic AI that automates creator selection and outreach, which Upfluence markets as turning '8 hours of work into 8 minutes'.

  3. Campaign management

    End-to-end workflow covering creator hiring, contract templates, draft approval, and partnership coordination.

  4. Affiliate and promo code tracking

    Auto-generates unique promo codes for Shopify, WooCommerce, Magento, BigCommerce, and Amazon stores to attribute sales to creators.

  5. Sales and ROI analytics

    Custom dashboards tracking revenue, ROI, click-through rates, and per-creator performance.

  6. Global creator payments

    Compliant multi-currency payouts with built-in KYC verification and tax document collection.

  7. E-commerce and marketing integrations

    Native integrations with Shopify, Klaviyo, Amazon Attribution, and more, plus a custom API.

  • E-commerce brands on Shopify/WooCommerce/Amazon that want influencer campaigns tied directly to tracked sales
  • Mid-market and enterprise teams running always-on affiliate/ambassador programs at scale
  • Agencies managing multiple client creator programs that need payments, contracts, and compliance in one place
  • Brands prioritizing creator discovery depth and audience-quality vetting over cheap per-video content

Look elsewhere if

  • Small businesses or startups with budgets under roughly $500/mo — marketplaces like Collabstr or JoinBrands are cheaper per collaboration
  • Teams that only need UGC ad creatives (not influencer distribution) — per-video UGC services like Billo are a better fit
  • Anyone unwilling to commit to a 12-month annual contract or sit through a sales demo to see pricing

Pros

  • Strong e-commerce sales attribution: promo codes and affiliate tracking tied directly to Shopify/Amazon stores, with no commission taken on tracked sales
  • Deep search filters over a 12M+ creator database, repeatedly praised in G2 reviews
  • Highly rated onboarding and customer support among G2 mid-market/enterprise users (4.6/5, 82% five-star)
  • All-in-one scope — discovery, outreach, campaign management, affiliate tracking, and payments in one tool
  • G2 category scores of 9.4 for UGC management and 9.1 for campaign analytics vs direct competitors

Cons

  • Expensive for small businesses — third-party reports put realistic full configurations at ~$1,276+/mo, and Trustpilot reviewers cite ~$700/mo with poor ROI
  • Mandatory 12-month contract with no month-to-month option; multiple Trustpilot reviews report unexpected auto-renewals and disputed cancellations
  • No public pricing — a demo call is required before seeing any quote, which Reddit-sourced roundups call a time-wasting sales process
  • Some users report influencers in the database with botted engagement and campaigns that produced zero sales
  • Trustpilot reviews (3.0/5) include complaints of poor post-sale support and software never being implemented
Pricing
Find High-Impact CreatorsCustom quote/moScale Creator ProgramsCustom quote/moRun Programs on AutopilotCustom quote/mo

No public prices — all quotes come after a demo call. Third-party sources report entry around $478/mo per module, ~$1,276/mo for a full 3-module configuration (~$16,000/yr), and $2,000-$3,000+/mo for professional deployments; onboarding/implementation reportedly $2,000-$10,000 extra. Annual plans require a minimum 12-month contract with no month-to-month option; multiple Trustpilot reviewers report auto-renewal disputes. Upfluence states it takes no percentage of tracked sales and charges no setup fee for self-serve onboarding.

Min. spend
~$478/mo on a 12-month contract (third-party reported; roughly $5,700+/yr minimum)
Usage rights
Not published; rights are negotiated per campaign directly with creators via Upfluence's contract templates

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